Identification of a territory’s tourism assets and development opportunities.
Field study at Chatkal Valley (2 April 2026) assessed the potential for a new four-season ski resort, confirming three interconnected ski zones with favourable north-west exposure and prolonged snow cover. The site outperforms the abandoned Ak-Tash location, warranting further master plan and feasibility studies.
Strategic Tourism Development in the Jeti Oguz District, Kyrgyzstan
To support the tourism development of Jeti Oguz district, Samuel Maret was commissioned to introduce a structured tourism development model in collaboration with a local association and regional authorities. Since 2023, a comprehensive strategy and a Destination Management Organization (DMO) have been established. A detailed inventory identified over 100 tourist sites, 70 one-day tour options, and dozens of multi-day itineraries. The project is currently ongoing.
Building a tourism destination is not just about attracting visitors — it’s about empowering communities and protecting what makes this place special.
Strategic Development of the Naltar Ski Area, Gilgit-Baltistan, Pakistan
Samuel Maret was commissioned to assess and develop the tourism potential of the Naltar ski resort, with a focus on infrastructure modernization, ski area expansion, and the promotion of unique tourism products for the international market.